Special Packages & Features in Cars
Special Packages & Features in Cars

Special Packages & Features in Cars

September 5, 2025

Overview

When browsing luxury or performance vehicles, you’ve probably seen names like M-Sport, AMG, or Black Edition in brochures or car listings. These aren’t just fancy labels they represent exclusive styling, performance, and luxury upgrades that make vehicles stand out from their base trims.

In this article, we’ll explore some of the most popular special packages  from BMW’s M-Sport Package to Lexus’s Executive Package  and highlight what makes them worth considering.

BMW M-Sport Package: A Touch of Motorsport Heritage

BMW 735i Black

BMW’s M-Sport Package is inspired by its iconic M Division, the motorsport arm responsible for high-performance models like the M3 and M5. While the M-Sport Package doesn’t transform a regular BMW into a full M car, it borrows much of the same DNA.

2024 BMW X4 xDrive30i M
2024
Used
GCC
2.0T
248HP
Phytonic Blue Metallic
2026 BMW 735i M Sport
2026
GCC
3.0T
286HP
Carbon Black
2026 BMW 735i M Sport
2026
GCC
3.0T
286HP
Oxide Grey

Key Features:

  • Exterior Styling: Aggressive front and rear bumpers, aerodynamic side skirts, and unique M badging.
  • Wheels & Suspension: Larger alloy wheels paired with a sport-tuned suspension for improved handling.
  • Interior Upgrades: M steering wheel, sport seats, aluminum trim, and M-specific digital displays.

Who It’s For?
Drivers who want a sportier, more dynamic driving experience with the look and feel of an M car without the higher price tag.

Mercedes-Benz AMG Package: Where Luxury Meets Performance

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The AMG Package gives regular Mercedes-Benz models a dose of performance styling from its legendary AMG division. AMG models like the C63 or E53 are full-blown performance beasts, but the package adds visual and handling upgrades for those who want a taste of that prestige.

2026 Mercedes-Benz E 200 AMG
$ 79,000
2026
GCC
2.0T
204HP
Verde Silver
2026 Mercedes-Benz E 200 AMG
$ 79,000
2026
GCC
2.0T
204HP
Obsidian Black
2026 Mercedes-Benz CLA 200 AMG Coupe
$ 51,000
2026
GCC
1.4T
163HP
Polar White

Key Features:

  • AMG Styling: Unique front grille, AMG bumpers, side skirts, and quad exhausts.
  • Driving Dynamics: AMG suspension tuning, sport brakes, and improved handling.
  • Interior: AMG steering wheel, sports seats, stainless steel pedals, and branded floor mats.

Who It’s For?
Luxury buyers who want a Mercedes with more aggressive styling and sharper handling, without stepping up to a full AMG performance model.

Dodge SRT Performance Package: American Muscle Redefined

Challenger Black

Dodge is famous for its muscle cars, and the SRT (Street & Racing Technology) Performance Package is where raw power meets track-inspired engineering. Found in vehicles like the Dodge Charger, Challenger, and Durango, the SRT trim delivers jaw-dropping horsepower and track-ready capability.

Key Features:

  • Engines: High-output HEMI V8s, including the legendary Hellcat supercharged engines.
  • Performance Hardware: Brembo brakes, adaptive suspension, launch control, and drive modes.
  • Interior: SRT-specific seats, performance displays with G-force and lap timers, and bold badging.
  • Who It’s For?
    True enthusiasts who crave unmatched muscle car performance and the thrill of American horsepower.

Black Edition: Sleek, Bold, and Stylish

WAGONEER SERIES II SILVER BLACK EDITION

The Black Edition is a popular styling package across brands like Jeep, Mercedes, Ram, and GMC. Unlike performance-focused packages, this one emphasizes appearance and road presence.

2024 Jeep Grand Cherokee Laredo "Black Edition"
$ 45,000
2024
GCC
3.6L
293HP
Baltic Grey
2024 Jeep Grand Cherokee Laredo "Black Edition"
$ 45,000
2024
GCC
3.6L
293HP
Diamond Black

Key Features:

  • Exterior Styling: Gloss black accents on grilles, badges, and trims.
  • Wheels: Black-finished alloys that complement the stealthy design.
  • Interior: Dark upholstery, contrast stitching, and exclusive trims.
  • Who It’s For?
    Drivers who want their vehicle to stand out with a premium, stealth-inspired look sporty, luxurious, and aggressive all at once.

Lexus Executive Package: The Height of Luxury

For those who value comfort and sophistication, Lexus offers the Executive Package on models like the ES and LS. It transforms the car into a luxury sanctuary with advanced tech and premium finishes.

330A6176 copy

Key Features:

  • Luxury Interior: Semi-aniline leather, wood or aluminum accents, heated/ventilated seats, and even massage functions.
  • Technology: Advanced driver-assist features, large infotainment displays, and premium audio systems.
  • Rear Comfort: In higher trims, features like reclining rear seats and entertainment screens.

Who It’s For?
Executives and luxury buyers who see their car as an extension of their lifestyle refined, comfortable, and packed with technology.

Audi S-Line Package: Sporty Elegance

Audi’s S-Line Package is designed for buyers who want a sportier, more dynamic version of their Audi without moving up to a full S or RS model. It blends performance-inspired styling with subtle handling upgrades, giving the car a sharper character both inside and out.

Audi A8L S Line

Key Features:

  • Exterior Styling: Unique S-Line bumpers, side skirts, grille, and S-Line badging.
  • Wheels & Suspension: Larger alloy wheels and sport suspension that slightly lowers the car for improved handling.
  • Interior: S-Line sport seats, perforated leather steering wheel, aluminum accents, and embossed S-Line logos.

Who It’s For?
Drivers who appreciate a balance of everyday comfort with sporty looks and sharper road presence, without stepping into the high-performance price bracket.

Cadillac V-Series: American Performance at Its Finest

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The V-Series represents Cadillac’s high-performance division, putting the brand on par with BMW’s M and Mercedes’ AMG. V-Series models are engineered for track-inspired thrills while maintaining Cadillac’s signature luxury.

2024 Cadillac Escalade-V
$ 140,000
2024
European
6.2 Supercharged
682HP
Black Raven

Key Features:

  • Engines: Supercharged V8s and high-output turbocharged powertrains delivering immense horsepower.
  • Performance Tech: Brembo performance brakes, Magnetic Ride Control suspension, and performance drive modes.
  • Design: Aggressive body kits, V-Series badging, aerodynamic elements, and sporty interiors.

Who It’s For?
Drivers who want the best of both worlds; luxury cruising with American muscle performance, capable of handling both daily commutes and track days.

Why Automakers Offer These Packages

  1. Exclusivity – Packages make a vehicle feel rare and more desirable.

  2. Performance – Many packages deliver genuine handling and power improvements.

  3. Value – Bundled upgrades often cost less than buying features separately.

Final Thoughts

Special packages like the M-Sport, AMG, SRT, Black Edition, and Executive Package add identity, prestige, and value to vehicles. They let buyers express their individuality; whether through sporty performance, luxurious comfort, or striking design.

At Automax®, we help our customers understand these options so they can find the perfect vehicle package that matches their lifestyle, taste, and driving needs.

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Automax®, established on December 15, 1997, in Little Rock, Arkansas, is a multi-award-winning car dealership renowned for supplying brand-new vehicles to both the MENA region and global markets. With 28 years of experience, over 63,000 cars sold, and 7 showrooms, we are a trusted leader in the automotive industry. Our mission is to offer competitive prices on the latest models from top American and German brands – Stellantis, GM, Ford, Mercedes, BMW, and Audi. Automax® is committed to transparency, affordability, and integrity, delivering a seamless, trustworthy car-buying experience worldwide.

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